Opener Elsa Li, Marketing Intern in GEFCO
Elsa Li, Marketing Intern in GEFCO, assisting marketing manager in dealing with market analysis, internal communication, and external branding.
What is your role within GEFCO?
When joining the graduate programe, I was assigned to provide supports on the WeChat program, where my main tasks were structure the mini web with IT department and develop content on regular basis.
What studies did you make, in which school and to obtain which diploma?
I studied cultural industry and policy in East China Univesity of political science and law and I will graduate with a master's degree in management in summer 2016.
What did you learn during your graduate programme / internship?
The internship was really a systematic training for me. This is the first time that I get to know deeply what the ”marketing” is, especially in the B2B environment.
What are your career aspirations?
Since the childhood I’ve always wanted to be a knowledgeable person. Therefore, a career that I will have passion must be related to technical / professional expertise in certain area. I think Marketing is an area which will fulfil my passion.
What advice would you give to future graduate / GEFCO trainees?
Everyday in GEFCO is full of surprises and challenges, your skills and capabilities will be greatly enhanced in this family.